This Geneva-based start-up is creating a platform to offer high quality European products that respect…
Encouraging conscious consumption
This family business from the Lake Geneva region produces handcrafted organic products and aims to inspire others to pursue sustainable living.
“We are passionate about products with minimal negative impact on our environment and our bodies” – says brand founder Daniela Laverde.
With the mission to foster sustainable living, Minimal Organics produces honest natural cosmetics and accessories. All products are vegan and cruelty-free, made from organic and primarily local ingredients. Coconut oil, cocoa butter, essential oils – each recipe is carefully tested and formulated to enrich the skin with high levels of nutrients, protection and vitamins. Zero synthetic additives and organic packaging also support the concept of conscious consumption.
“Plant-based, high quality and made with love” – says Daniela about her products and reveals the story of the brand’s origins. Her mother was an artist who loved to explore and create. And her whole family has always been passionate about living mindfully. This background inspired Daniela to search for better and more natural cosmetics than those offered in regular shops and led to the creation of ethical products for herself and her family.
At first she only made them to relatives and friends. But after receiving a lot of positive feedback, she recognized the opportunity to share these waste-free, handmade products with those who likewise value mindful consumption. Today, Minimal Organics offers a range of organic shampoos and soap dishes as well as beautiful linen eye pillows and hair scrunchies. All items can be ordered online and delivered within Switzerland or Europe.
Take a look at the pages of Minimal Organics and get inspired by their sustainable concept: